Dr. Karishma Aesthetics
From stigma to self-expression: here’s how we redefined aesthetic care.
Services
Public Relations
Influencer Marketing
Collaborations
One8 Commune
Josh Talks
Harper's Bazaar
Vogue
Femina
Client:
Dr. Karishma Aesthetics
Industry
Healthcare
Cosmetic surgery has long been surrounded by misconceptions, often leaving people hesitant to talk about it openly. For Dr. Karishma Aesthetics, the opportunity was to build trust, challenge perceptions.
The shift was from simply talking about treatments to opening up conversations around them. Through a mix of campaigns, media outreach, influencer collaborations and events, we set out to make aesthetic care more approachable and position Dr. Karishma as a trusted voice in the field.
The campaign was built around moments that gave these conversations a deeper meaning. Women’s Day, World Plastic Surgery Day and Breast Cancer Awareness Month became platforms for stories around transformation, reconstruction and self-acceptance, taking the conversation beyond treatments to the people and experiences behind them.
From seasonal skincare campaigns to bridal beauty initiatives, we brought the clinic into spaces that felt relevant to people’s lives. Partnerships with Femina Brides, workshops with celebrity makeup artists, and influencer collaborations helped showcase the clinic’s services while connecting with audiences through beauty and personal care.
The result was a stronger presence for Dr. Karishma Aesthetics, with greater visibility for the clinic and its expertise.
Since building Dr. Karishma’s voice was just as important as building the clinic’s visibility. Through media features and speaking opportunities, we highlighted her journey as a leading female plastic surgeon, strengthening her presence as an expert. Events like Golden Hour Glow and Botox & Bubbles brought influencers and celebrities together to engage with the brand and its offerings firsthand. Across campaigns, media and on-ground experiences, the focus remained on building awareness, addressing misconceptions and encouraging more open conversations around cosmetic surgery.
By bringing together education, storytelling and engagement, we worked to establish Dr. Karishma as a trusted name in Bengaluru’s aesthetics and cosmetic surgery space.
The Impact
120+
Media Coverages
1M+
Audience Reached
