Houze of Jindal

Reimagining a legacy real estate brand for a more modern generation of homeowners & investors.

Services

Branding & Strategy

Branding & Strategy

Visual Identity

Visual Identity

Website Development

Website Development

Project Branding

Project Branding

Social Media

Social Media

Client:

Houze of Jindal

Industry:

Real Estate

Houze of Jindal logo on a building facade, brand strategy and visual identity by Bold & Beyond
Houze: purple-and-white stationery mockups, of Jindal brand strategy and visual identity by Bold & Beyond
Purple Houze of Jindal business cards, brand strategy and visual identity by Bold & Beyond

Houze of Jindal was entering real estate with four generations of legacy across multiple industries. The opportunity was to bring that experience into a new category, carrying forward the Jindal Group’s values of discipline, integrity and excellence.

Houze of Jindal wordmark on a building facade, brand strategy and visual identity by Bold & Beyond
Houze of Jindal Zolaah construction hoarding, brand strategy and visual identity by Bold & Beyond
Houze of Jindal poster on a wall, brand strategy and visual identity by Bold & Beyond
Houze of Jindal outdoor advertising display featuring architectural photography and the headline Your New Address.

The ambition was to create a brand that stood for more than the properties it built. One with a clear point of view on what makes a space worth living in, and what makes it meaningful long after it is built. This thinking became the foundation of Houze of Jindal, bringing together three central ideas: quality, innovation, and fairness.

Houze of Jindal website displayed on a laptop, brand strategy and visual identity by Bold & Beyond
Houze of Jindal website displayed on a phone, brand strategy and visual identity by Bold & Beyond
Houze of Jindal billboard with a city skyline, brand strategy and visual identity by Bold & Beyond

With the parent brand’s foundation in place, the next step was to bring its philosophy to life. Zolaah, Houze of Jindal’s first residential project, became the opportunity to translate those ideas into something people could see, experience and connect with.

Houze of Jindal outdoor advertisement among trees, brand strategy and visual identity by Bold & Beyond

From positioning and visual identity to project branding, the website and ongoing social media, we built a connected brand experience for both Houze of Jindal and Zolaah. Each has its own character, but both are guided by the same belief: that good spaces are shaped by thoughtful design, considered choices and an understanding of the lives lived within them.

Houze of Jindal logo on a building facade, brand strategy and visual identity by Bold & Beyond
Houze: purple-and-white stationery mockups, of Jindal brand strategy and visual identity by Bold & Beyond
Purple Houze of Jindal business cards, brand strategy and visual identity by Bold & Beyond

Houze of Jindal was entering real estate with four generations of legacy across multiple industries. The opportunity was to bring that experience into a new category, carrying forward the Jindal Group’s values of discipline, integrity and excellence.

Houze of Jindal wordmark on a building facade, brand strategy and visual identity by Bold & Beyond
Houze of Jindal Zolaah construction hoarding, brand strategy and visual identity by Bold & Beyond
Houze of Jindal poster on a wall, brand strategy and visual identity by Bold & Beyond
Houze of Jindal outdoor advertising display featuring architectural photography and the headline Your New Address.

The ambition was to create a brand that stood for more than the properties it built. One with a clear point of view on what makes a space worth living in, and what makes it meaningful long after it is built. This thinking became the foundation of Houze of Jindal, bringing together three central ideas: quality, innovation, and fairness.

Houze of Jindal website displayed on a laptop, brand strategy and visual identity by Bold & Beyond
Houze of Jindal website displayed on a phone, brand strategy and visual identity by Bold & Beyond
Houze of Jindal billboard with a city skyline, brand strategy and visual identity by Bold & Beyond

With the parent brand’s foundation in place, the next step was to bring its philosophy to life. Zolaah, Houze of Jindal’s first residential project, became the opportunity to translate those ideas into something people could see, experience and connect with.

Houze of Jindal outdoor advertisement among trees, brand strategy and visual identity by Bold & Beyond

From positioning and visual identity to project branding, the website and ongoing social media, we built a connected brand experience for both Houze of Jindal and Zolaah. Each has its own character, but both are guided by the same belief: that good spaces are shaped by thoughtful design, considered choices and an understanding of the lives lived within them.